A Progress Report, March 2018
The board of The Cyclists’ Alliance wants to thank each of you who has joined our association of professionals. Since becoming an official body in December 2017, some of the best and brightest athletes of our generation has come on
…Speed skaters expand rights for all athletes
A recent legal ruling in Europe has changed the competitive landscape of organized sports, and expanded the rights and opportunities for athletes. Last December, two speed skaters successfully challenged long-held beliefs about the rights of athletes to participate in independent
…Marianne Vos: For The Next Generation
Marianne Vos isn’t just one of the most talented and successful riders of her generation, she has also been an outspoken voice for change in pro cycling. She broke into the Elite ranks at a very young age, and experienced
…The Power of Image Rights
For a sport to grow globally today, it must have a strategy to connect with fans in multiple ways. Television used to be the most important way which fans watched sports, but as the cable and satellite TV subscription model
…The Opportunity for Women’s Pro Road Cycling
Women’s sports are among the fastest-growing in the global content marketplace. From tennis, to golf, to basketball and volleyball, women are changing how we experience sports as fans, and how sports investors and sponsors make profits. Among all the globally-recognized
…Introducing The Cyclists’ Alliance: a collective voice for women cyclists
Formed and backed by some of women’s cycling’s biggest names, the new international cycling union aims to be a resource and a cohesive voice for professional cyclists in order to promote and protect athlete safety and enhance professionalism within the
…The Cyclists’ Alliance Rider Survey
The inspiration to create The Cyclists' Alliance started with our first survey. For the first time in our sport, we measured the issues professional women cyclists face and found they are universal; and that the only way to change our …